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When
you've finished here please visit the new Localhost Forum - it looks like
being one of the
busiest and best Internet Marketing Forums on the web, and I'm proud to be
a part of it.
Goto - Resources and
advice
In last weeks newsletter
I mentioned that Goto has signed a deal with Microsoft
to become the
default search engine in the Internet Explorer web browser.
Goto has already made it into the top ten search engine list, but this
deal should make
it rise up the ranks even quicker.
As you probably know, Goto works differently to most search engines.
It's a pay-for-placement
model. When people type in a keyword the web
sites that show up first are the one's who've bid
highest for that
ranking.
Like me, you've probably resisted spending money with them. But now, I
think, you've got to
seriously consider outlaying some cash. Think of it
as spending money on targeted advertising.
I went through the sign-up process last Sunday, deciding to spend a low
$50 until I could see the
results coming in. And I'm pleased to say that
four days later I've already had a few hits from them.
I'm now compiling a
long list of keywords to bid on, and I'm getting my Visa card ready for
some
serious action.
Here are some articles and resources on achieving success with Goto:
Goto's
Suggested Search Terms
Not sure what search terms to
bid on?
Enter a term related to your site and Goto will show you:
- Related searches that include your term
- How many times that term was searched on last month
This is a very useful tool.
After all there's no point in pining your traffic hopes
on a keyword or phrase that people hardly ever search for.
Click here to try out this Goto bidding tool
Click
here for your free copy of
master marketer Mike Enlow 's
brand new $49 e-book on Internet Marketing and Joint Ventures.
The Number 1 Tip
One of the big keys to success with Goto is to
have a huge number of keywords - people
putting bids in for hundreds, even a 1000 or more, is common. A large list
allows you to
bid as low as a cent on 90% of your keywords. Even if 10% of them get a
single click
each day, you're generating 100 daily visitors.
But coming up with 1000 relevant keywords on your
own is next to impossible. Fortunately
I've found a free tool
to do it for you. Not only does it generate keywords, it also tells you
how much you need to bid on them to achieve your desired ranking. You'll
find this excellent
free tool at www.Jimtools.com, one of my favorite webmaster sites.
Once there click on the
keywords icon.
Articles about achieving success on Goto
10
Ways to Maximize your Goto clickthroughs
Goto's own tips on how to achieve better results.
Targeted Traffic For Pennies..
Jim Daniels article on a proven, step by step formula for driving highly
targeted traffic
to any website; for pennies.
GoTo
Sells Positions
The Search Engine Report, March 3, 1998
Clickquick
article on Goto's affiliate program.
Put a Goto search box on your site and get 3 cents each time it's
used.
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