| Work at home on
the Internet: internet marketing and affiliate program help.

Back
issues here
Issue 280 |Jun
14th 2003
Letter from
Phil
look there's not too much of substance in here
today, because I'm jet lagged...so feel free to stop reading now...but
if you do, come back next week won't you :)
Well if you're going to keep reading, thanks.
I've just surfaced again after 3 weeks offline.
No way to run an Internet business, I know...but it can't be helped.
And anyway, I've had lots of fun, which is what it's all about really.
Got back from 8 nights in a remote cottage on
the Yorkshire Moors, but immediately raced off to London for a few
days to The Smarter Business Expo and also The Internet World Exhibition.
(see below).
Then I managed to grab a quick visit to Paris
and Normandy before flying to Osaka in Japan for a few days.
Boy, talk about jet lag when I arrived home....don't
know how I ever woke up again.
Anyway, enough of my life-of-an-Internet-entrepreneur-
designed-to-make-you-jealous ramblings, and on with the show....

Alexa Surprise...
Had a nice surprise today when I finally settled
down again to some serious work. I was scanning through my mail,
looking for stuff that need answering urgently, when I came across
a promo email from Marlon Sanders, for the new version of his excellent
Push Button Sales
Letters software
Marlon's email was called "How to make YOUR
Alexa traffic rock!"
Alexa is a kind of search engine which shows traffic
rankings, user reviews, and other information about sites, and rates
sites on popularity rather than content and keywords.
Anyway, I went to Alexa to look at the Movers
and Shakers list featuring Marlon's site, and then took a look in
the small business section to see which sites were the most popular.
And I had a shock. The top 5 sites were:
Microsoft bCentral
Quicken
Entrepreneur Magazine
the SBA Small Business Administration site
and my newsletter site. Wow!
Here's the
Alexa link, though it's updated daily so it could have changed
by now.

Read
the amazing true story of how
one woman, with no previous business
experience, earns 400,000+ per
year ... selling other people'sstuff online!
In her down-to-earth, sincere and often humorous
style, Rosalind Gardner guides you through the entire process of
building an affiliate marketing business on the 'Net. In 270+
pages, and more than 73,000 words, you'll learn how to pick
the best programs, negotiate a commission raise and save time,
money and effort on everything from affiliate software to web
hosting. To learn exactly how she does it, Click
Here.
The Super Affiliate Handbook...
There's a big push going on at the moment to promote
Rosalind Gardner's book "The
Super Affiliate Handbook".
So I thought I may as well join in and tell you
about it.
Only problem is I haven't read it yet, and recommending
something that I haven't used or read is kind of against my policy.
However...several people I respect, including
the venerable dean of affiliate programs, Allan Gardyne, have given
it the thumbs up.
Plus I've had a printout of Rosalind's interview
from the "Secrets
To Their Success" interview site buried in the piles of
paperwork on my desk since last September. Now and again I dig it
out and have another read.
| You could say
I'm a big fan of hers. When you're into affiliate marketing
how could you not be a fan of someone pulling in over $400,000
a year from affiliate programs?
Anyway... like I said, I haven't yet read
the book but I'm going to this coming week.
If you're enthusiastic/serious about affiliate
marketing you should read it too.
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Mind you, Rosalind reckon's mini sites don't
work for her. They might not work for her but they do for me and plenty
of other people. This past few weeks while I've not been online promoting
myself, my mini sites have made me a weekly (passive) income bigger
than I managed to spend in London, Paris, and Osaka.
Ok...here's
the link to Rosalind's book
(and here's the link to my book Mini
Site Profits if you haven't read it yet)
Quality of Life?
Just took part in a survey on Workz.com called
"What is the main reason you started/plan to start a business."
I voted for "Better Quality of Life"
..which in my mind means I can stay home, work when I want, take
time off to travel, spend time reading or walking the mountains.
(here's a pic I took a few hours ago from my backyard...you can
see why I like working from home)
But
most people opted for "To be my own boss" while just 7%
chose "Make extra money," and 6% picked "Spend more
time with family."
This probably means that when you're putting content
together for your marketing type web sites or articles or ebooks,
you should concentrate on how to become your own boss, rather than
talking about the lifestyle or income benefits.

Went to some interesting seminars/talks at
the Smarter
Business Expo at Earl's Court in London.
"Sales on a Beermat" by author Michael
Southern (The Beermat Entrepreneur) was interesting, though a lot
of it wasn't relevant to us work-from-home types.
This was immediately followed by "Knowing
when to call it a day" - a talk by a banker, which could have
plunged anyone not doing too well into the pit of doom...and probably
did.
"Say PANTS to the constraints of online retailing
and marketing" by Kevin Higgs from Brass Monkeys cheered me
up again.
While "How do you value your assets"
by accounting firm
KPMG got me worried again.
What assets? I thought.
All I've got is my laptop and my brain. And I
think my laptop
would sell for more.
Also spent a day at "Internet World"
It's the second year in a row I've attended and
it seemed
smaller and more downbeat this time around. But that
could just be my imagination.
Anyway, while I was there, the friendly chaps
at Overture
UK told me that they have something really interesting in
the pipeline, but wouldn't divulge what it was.
Probably a more efficient way of sucking money
from our
credit cards.
The most interesting product of the show - for
me - was
an Outlook search engine from Wizsoft, which lets you
very quickly search through all your emails to find the
info you're looking for.
I know there's a search facility built into Outlook,
but
compared to this product it's slow and inefficient.
Wizsoft even searches through your attachments
folder,
including .pdfs. Take a look at it at http://www.wizsoft.com

Anyway, that's it for now, because the jetlag's
still getting to me and after writing all this I need another sleep.
So from now on normal service is resumed. Well
as normal as I get anyway.

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