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Phil Wiley's All the Secrets issue 212 Mar 30th 2002

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1. Letter from Phil - Go on, BLOG ME... 2. Simpleurl... 3. My site stinks... 4. Big changes at Site Build It!!...get in quick... 5. How to unleash astonishing profits with Google AdWords Select... 6. Hidden Roibot links... 7. Grow your list from 1000 to 480,000 in 1 week... Letter from Phil... tons to tell you about, and show you, this week, so I hope you've got a bit of time. First off...announcing Profit Blog You've probably read about the blogging phenomena, it's getting lots of column space in places like The New York Times, Fast Company, PC Mag. If you're not familiar with them here's an article you can read in PC Mag plus a whole batch of them here from Business2 magazine. Anyway no one is doing much about using Blogs (the name originated from "WeB logs" which are online personal diarys) as a marketing tool, so I thought I'd jump in now and start learning about blogging and if they can be used as a vehicle for us to make some money together. I believe they can. What I'm going to do with Profit Blog, for instance, is develop it as a sort of news feed announcing new affiliate programs and things I think will make you (and me) some income. But there's also going to be tips, ideas, general waffle...much like this newsletter in fact, but just short bytes which you can choose to have emailed to you the minute I write them. Before you sign up for the email version though, be aware that if I make 3 posts a day you'll get 3 short emails from me. Most likely though I'll probably only make 4 or 5 posts a week, and some weeks a lot less. It depends on if I've got anything to tell you that can't wait for the next issue of this newsletter. Like I say, I'm not usually going to put up several posts a day, but I've put a few there today so you can get a feel for what it's all about. Anyhow, you can visit Profit Blog here. I'm using the $35 a year pro service from http://www.blogger.com but you can easily set up a perfectly good one up for free. oh yes, I didn't design the site. I grabbed a free template from http://www.blogskins.com and had it automatically uploaded to my blog. The other thing is the domain name Profitblog. I did it on the cheap by having it hosted in a sub directory of my main www.ozemedia.com site. This is not the ideal way to do things and I'll probably move it to it's own web host soon. But it is a fast way of setting up a site. 2. Simpleurl... I registered the Profitblog domain name at http://www.simpleurl.com which is $12 with free domain forwarding to any link you nominate. Perhaps this good be a great way of linking to your best affiliate programs. Instead of something like http://www.buyingwebbusinesses.com/cgi-bin/ccShare.pl?cmnd=newsharer&id=minisites you could go to simpleurl , plonk down your $12 and get a domain and redirect like http://www.buywebsites.com Though because of the framing technique used you're not going to get the domain name ranked in search engines. ok..that's enough on blogging. Go and check out http://www.profitblog.com 3. My site stinks.... maybe mine doesn't...well not too much at least. But perhaps your does. If you want an honest opinion on what's wrong with your site and how to improve it you need to visit http://www.ozemedia.com/stinky/ You'll find out whether you can earn serious money from your site before you start spending money on promoting it. 4. Big changes at Site Build It!...get in quick... If you've been thinking of investing in a Site Build It! site I wouldn't hold of any longer or you'll miss out on something big. Well you won't miss out, but it will cost you more. What's happening is that 3 NEW modules are coming to Site Build It! in the near future (May-June window). I've just bought 2 new SBI sites myself to use for my digital photography sites. An *E-commerce Module* provides you with a merchant account to clear credit cards online. Plus, you'll have the ability to digitally deliver your e-goods in much the same fashion that SiteSell does now. An *Affiliate Module* will allow you to build and manage your own affiliate program through your Site Build It! site without buying software like AssocTrac or going through any outside companies like Commission Junction. A *Mailout Module* will allow you to build, manage, and contact several E-mail Address Lists (in both text and HTML formatted e-mails). You'll be able to run: 1) Opt-in e-zine 2) Customer e-zines 3) Affiliate e-zine There's also going to to a powerful server-side module which will provide Photoshop-quality logos and navbars which you can build with a few keystrokes and button clicks. Ok...that's all good news for Site Build It! owners. The bad news is it's going to cost more, which is fair enough with all these added benefits and features. The good news is that if If you're already a Site Build It! subscriber when the new modules are launched, these modules will AUTOMATICALLY be added to the remainder of your current annual subscription at no cost. 5. How to unleash astonishing profits with Google AdWords Select... The first ebook / special report I've seen on how to use Google's Adword properly has arrived on the scene. This special report, "21 Ways to Maximize Your Profits on Google AdWords Select," will show you 21 specific ways to dramatically increase your chances of beating your competitors at the Google AdWords Select game. Google AdWords Select offers powerful advantages over traditional advertising methods. The main power of the system is your ability to refine and test your results in real time , with ease, for a tiny commitment of dollars. I didn't have much success with my Adwords trial earlier this year, but after reading this I'm going to give it another go. 6. Hidden Roibot links... It's usually unwise to display tracking links in ezines and ads because it shows that you're trying to sell people something. It's much better to take a soft sell approach. Your web site visitors /readers don't want to be "sold to". They want information and entertainment. So usually it's best to hide links such as http://www.roibot.com/w.cgi?IM6892_adwords One way you can do it is like this http://www.ozemedia.com/adwords/ I've simply hidden the Roibot link in a new directory on my web site. Here's the html code to do it: <html><head> ***meta http-equiv="refresh" content="0; url=http://www.roibot.com/w.cgi?IM6892_adwords"** </head></html> Note: to stop this automatically refreshing I've changed it slightly.You need to replace *** with < and ** with > Just open up your web authoring program and start a new directory for the product you want to promote. eg: adwords. Then start a new page, go to code view and replace the content with the above code. Replace my Roibot link with your own affiliate link, and save the file as the index page in the new directory. Then upload it to your server. Sounds complicated doesn't it? But it's really simple and once you get used to doing it you'll find it only takes a minute for each new affiliate program you want to promote. If you'd like to use Roibot why not take advantage of their $1 trial 7. Grow your list from 1000 to 480,000 in 1 week... In December the Oneworld Sports bar in Sydney, Australia grew their email list from just over 1000 subscribers to a huge 480,000 in just a few days. At one stage they were getting 40,000 new subscribers an hour (I read this in an Australia marketing magazine, butmaybe it's a mistake. 40,000 hits per hour seems more likely. I'm not sure any mail server could handle dealing with 40,000 subscribers per hour) They did it by using one of those "tell a friend" type scripts. People had to enter the names and emails of 15 friends and everyone who took part went in the draw to win a pallet of beer "to share at a Christmas party with your friends". Within a few hours of them mailing details of the competition to their 1000 subscribers new names started pouring in. Later that day it was mentioned on local radio which made it bigger. The next morning a newspaper mentioned the competition but didn't use the URL and got the name of the bar wrong, so the next day they printed a correction which included the URL. Just shows that this kind of thing can work, and quickly. It seems there was no mention of privacy and the Sports Bar is now making money selling the list to advertisers and marketers.   Make More Affiliate Sales Small, direct-response, Mini Sites triple affiliate sales at low cost! Learn how to set up a chain of sites to boost sales of ANY affiliate program with my book Mini Site Profits.

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affiliate program success - business tactics and ideas - mini site marketing - home business success - internet marketing techniques - web writing