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Contents
1.
Letter from Phil
2.
Reprint Rights for $1...offer closing.
3. The Internet
Marketing Lounge Radio Show...
4. How to pick
a fight...
5. Taking ACTION...
6. Why you need
double opt in ezines...
7. An article
from someone else...
Letter
from Phil
boy, did my
midweek letter, where I explained why I'm NOT
joining the online hype for Lead Lightning, stir up some
controversy.
I've been flooded
with emails, both attacking and praising me for saying what I really
thought.
You
can read it here if you missed it.
By the way,
have you noticed the hype for Lead Lightning is already dying down.
Nothing to do with me, of course. It's just that things that flare
up so quickly, because of massive oversell, can rarely keep the
momentum going.
But now back
to business as usual
Phil
2.
Reprint Rights for $1 offer closing...
Last week I wrote about Louis
Allport's reprint rights site, which he's limiting to 150 members.
Thought I'd
better let you know that if you're interested but haven't yet signed
up you'd better move fast.
Louis says that
all the slots will be filled in the next day or two.
Just to recap:
members will get a new quality product every month, which they can
immediately brand with their own affiliate links and resell. The
products look top quality, and I can't wait for the November one,
which is 4 hours of Q & A with one of my favorite marketers
focused exclusively on how to make a full time income online with
affiliate programs.
Anyway if you're
quick enough to join, Louis
is offering a 10 day trial for just $1. After that, assuming
you stay on as a member, there's a reasonable monthly fee.
3.
The Internet Marketing Lounge Radio Show...
Tthe
web changes all the time, and as more people use broadband the change
is going to speed up (in more ways than one).
What does it
mean to people like you and me who are interested in earning a living
online?
Well obviously
it means we're going to have to change too. To develop new skills,
new ideas, new ways of marketing.
The old way
- of text rich web sites - isn't going to go away, but it's going
to be harder to keep a persons attention unless your content is
tightly focused and exactly what they're looking for.
So what's changed
already?
Something you
must have noticed in the past 6 months, is the big growth in audio
marketing.
Business talk,
and motivational, cassette tapes have been big sellers for years
because people like playing them in their car as they drive to work.
They're slowly
being supplanted by CD's (does any new car NOT have a CD player?)
but even newer is the idea of offering audio success stories and
interviews as downloadable mp3 files which you can burn onto a CD
yourself.
It's big and
going to get a lot bigger. And we're all eventually going to have
to learn how to produce our own audios and videos.
One person leading
the way is velvet voiced Peter
Twist with his Internet Marketing Lounge Radio Show.
I've become
a member of his site and, even while I write this, I'm listening
to this weeks show, which is an hour long interview with master
marketer Tony Blake
Obviously, with
my 26k download speed I'm not listening and downloading at the same
time. You have a choice of audio formats and I picked the downloadable
mp3 file and set it to download while I slept last night.
I'm planning
on downloading all the archived interviews and advice and burning
them onto a cd so I can learn while I drive (wonder if that makes
driving to the beach a tax deduction?)
Anyway, give
it a try. You can listen to some famous names like Armand Morin,
Andrew Laing, Jason Potash, David DaVinci, and Dan Shafer...and
that's just last weeks show.
Even though
the show only
started in August the archives are already packed with audios of
Yanik Silver, Jonathon Mizel, Clay Cotton, Neil Shearing, Michael
Campbell and many more.
There are also
transcripts for you to print out and read at your leisure, monthly
live teleseminars with an internet expert. And even a monthly ebook
of one of the interviews which you can rebrand with your own affiliate
links and give away to your customers.
It's a new way
of learning. And I'm hooked already. Listen
in here
4. How to pick a fight...
Here's a fun
site which also, in a way, helps you do research on how well known
affiliates and marketers are.
http://www.googlefight.com/
For example...Allan
Gardyne and Neil Shearing. Which one do you think would win a popularity
fight?
5. Taking ACTION...
Plenty
of people have written in the past few days asking if they should
buy the Affiliate
Marketers handbook 2002 I wrote about the other day.
Well I can't
answer for them, or for you. All I know is that it was good for
me.
I read just
about everything written by people who are making big money from
affiliate programs. I want to see how they're doing it...if they're
using ideas or ways I haven't thought of. I want to see EXACTLY
what they're doing to bring the big dollars in.
And when you
get a book by someone who is making this much money, it's a MUST
READ for someone in my position.
I'm a person
passionate about affiliate marketing from mini
sites and small content sites. I'm always looking for new techniques
to use. New programs to promote.
But you might
not feel the same way, or be in the same position as me.
So is it a good
book? Of course it is, but it's expensive. Here's a
link to the Affiliate Marketers Handbook website so you can
read more.
My policy is
only to invest money you can afford to lose. If you're struggling
to meet the mortgage payments don't buy this book. Sure it will
help you make an affiliate income faster than you might without
it, but so do other books.
Lower cost alternatives
are my own book Mini Site
Profits , Michael
Campbell's Clickin' It Rich and Chuck
McCullough's Affiliate Mistakes.
Now both
these guys are walking the walk and doing the talk, or whatever
that expression is, so their books are well worth studying. As is
mine.
But remember
this. No book or course is worth buying unless
you follow up on what you learn. Unless you take
action and actually do something to bring
a profit stream in.
6. Why you need double opt in ezines...
I've been highly concerned about the increasing level of spam I'm
receiving. Earlier today I discovered one reason for the increase.
A few weeks
ago I was fiddling around with the settings on the Lyris listserv
I use to mail out my newsletter when I accidentally set it to single
opt in rather than double.
Double opt in
is where a new subscriber has to reply to a "please confirm
that you want to subscribe" email you send them before you
add them to your list.
This will cut
out people deliberately adding bad email addresses, some else's
email address, or having ezines sent to an free email service like
Hotmail that they rarely check.
Each night I
get a list of all the days new subscribers emailed to me, but I
rarely look at the list. I have no reason to look, it's all automated.
Today though I happened to glance at it.
What I saw shocked
me. Along with the genuine subscribers I was being heavily hit with
what look like spam autoresponder addresses. So I looked at yesterdays,
and then the day before...they were all similar.
Here's just
2 days worth of the bad ones:
HQ2034_20021023_3656@2mbb.com (GetPaid4Opinions)
HQ2043_20021024_3664@2mbb.com (MyBigBargains)
WinOurCosmoGift@vmadmin.com (Cosmo Magazine)
WirelessSavings@vmadmin.com (Wireless Offers)
AmerionesCredit@vmadmin.com (Amerione)
PlayAllNewSlots@vmadmin.com (Play All New Slots)
DiscountBedding@vmadmin.com (Smart Bargains)
TenBucksFreeGas@vmadmin.com (Reward Disbursements)
Qi43MjkuNjU0MzMzNw@beawnez.com (your budy)
Qi43MTguNjU0MzMzNw@beawnez.com (Your Family)
Qi42OTYuNjU0MzMzNw@beawnez.com (Unbelieveable)
successcenter6013h81@earthlink.net
vegastowers@equalamail.promotionsvc.com (EqualaMail)
wyaufbuviawb5050c31@aol.com (Septic Tank Clean)
eBooks-3827v84@yahoo.com (eBooks)
helpdesk8808e88@aol.com
wendy423@Mademesmile.com (Geat Deals on Jewelry)
wendy4071@Mademesmile.com (Wendy Stevens)
dykgettinghelp@hotmail.com (Stephen Dean)
HQ2014_20021022_3641@2yqs.com (YourQuickSave)
HQ3716_20021022_3642@2mbb.com (MyBigBargains)
HQ4711_20021021_3636@link2buy.com (Link2Buy)
livecam2cam@yahoo.com (Live_Cam2Cam)
Now I'm not saying all these are from spammers, but they sure look
a bit suspicious to me, so I went into my listserv to remove them
and have a look around.
Among other
"bad" addresses, I found 92 "subscriptions"
from the speedi-list.com domain.They were all something like 1B3B30023480673V40221@speedi-list
So they all
got the chop.
Solution to
the problem? Today I changed my mailing list back to double opt-in,
meaning people have to reply to the email welcome letter before
they're fully subscribed.
You'd better
check the settings on your own mailing list if you have one.
Good job I'm
not selling advertising, or I'd have to leave the
addresses in to inflate my circulation figures :)
7. An article from someone else...
Here's one of
the rare outside articles I run. I'm publishing it because it matters
to you. It's about how not having your own product holds you back...and
it goes on to explain how easy it is to create one.
Let's Get One Thing Straight About Being A Published Author
- by Jim Edwards
and David Garfinkel
(c) 2002 - All Rights reserved
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
Just for fun,
evaluate the following statement:
"Most people
want to write a book and get it published, but that's simply impossible
99% of the time."
Is the above
statement true?
Not exactly.
What's true is that most people THINK they can't write a book and
get it published. And while that's a widely-held belief, just the
opposite is true.
In fact, it's
easier to write and get published today than ever before - especially
thanks to the ebook "revolution." The field of ebooks
is literally wide open for all who are interested - including, perhaps,
you!
What does it
take to write and publish your own ebook?
Three things:
1) A TOPIC you
are interested in that others would also like to know more about.
2) The DESIRE
to get the ebook written (note - you can write it yourself, but
you don't have to. There are other proven and simple ways to get
your ebook written and published for you.)
3) A simple,
one-page, "sales letter" WEB SITE to sell the ebook.
Does it take
a lot of money or any special aptitudes? Oddly enough, not really.
You have to be willing to take action, certainly, and learn as you
go, but there are no special educational, financial or talent requirements
to become a successful ebook author.
The truth is,
it costs very little to get started. You can get a domain registered
and online for as little as $9 to start and $6 a month for website
hosting.
In fact, there
are actually six ways you can create an ebook without ever writing
a word of it - so you don't need to be a skilled writer. We'll tell
you about one of them, in-depth, right now.
Think of a topic
you know something about that you'd like to write an ebook on.
Once you have
that topic in mind, then all you need to do is write a list of questions
other people would pay to get the answers to... give that list to
a friend... have the friend call you on the phone and ask you those
questions... record the call... have the recording transcribed...
and edit the transcription!
Presto - you've
just created a "meaty" ebook fast! (Yes, it really is
that simple!)
By the way,
if you don't want to transcribe or edit the ebook yourself, you
can get both of those things done for you for surprisingly little
money... as little as a few hundred dollars, total, in many cases.
That's how we
wrote our most recent ebook.As
authors ourselves, we came up with a list of questions, got on the
phone, recorded the answers, and had the entire 4 1/2 hour conversation
transcribed. Using this phone call - transcription - edit route
we created an ebook in about a week. It cost us a total of $163
to produce it. (We hired out the transcription, and did the editing
ourselves.)
So far we've
spent *zero* money on advertising and, as we write this article
today, we've sold over $49,683 worth of that ebook in less than
six months!
We're not unique
in that way. We know many others who have successfully published
ebooks - including another small publisher who has used this exact
same method to create dozens of ebooks.
If you can clearly
understand a specific problem, want, need or desire of a large enough
target audience and then create a publication that helps them get
what they want, you stand to make a lot of money and help a great
number of people at the same time.
If there ever
was a "golden age" of publishing, NOW is the time. The
truth of the matter is, today anyone can become a published author
with an ebook in less than a couple of weeks. Between us, we have
11 ebooks online and we're making money every day, even as you read
this.
You can do the
same. Opportunity awaits you right now. It's never been easier to
seize the day and go for your dream - become a published author!
Jim Edwards
and David Garfinkel are co-authors of "eBook
Secrets Exposed," the authoritative resource for making a lot
of money quickly writing and publishing your own ebook. Guerrilla
Marketing series author Jay Conrad Levinson says, "If ever
there was a 'must-read' for this century, it's this book."
For
more information on Ebook Secrets Exposed... Click Here
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Copyright
(c) 2002, Phil Wiley, Wiley Media Group Pty Ltd.
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